⬢AMZ / Wholesale
Amazon Wholesale
Buy authorised inventory from brands and distributors, then win the Buy Box on listings that already sell. Lower creative risk, faster first revenue.
Amazon · Shopify · Walmart · TikTok Shop
We run the unglamorous half of your e-commerce business.
AZAI Enterprises sets up, supplies and scales marketplace stores — from sourcing the first unit to registering the company that sells it. You keep the brand. We handle the machinery underneath it.
AMZ / 01
Amazon
Wholesale, private label and arbitrage under one roof.
SHP / 02
Shopify
Owned storefronts built to convert, not just to launch.
WMT / 03
Walmart
The channel your competitors keep forgetting.
TTS / 04
TikTok Shop
Creator seeding, affiliates and live commerce.
SRC / 05
Sourcing
Product hunting and supplier vetting that survives audit.
REG / 06
Formation
US LLC, UK Ltd and trademark filing.
4Marketplaces
9Service lines
5Global offices
2Jurisdictions · US & UK
Reporting
You see the same
You see the same
numbers we do.
Every account we run reports on a fixed weekly rhythm: revenue, units, ad spend, ACOS and margin per channel. No dashboards you need a course to read, and no month-end surprises.
Revenue and units by channel
Amazon, Shopify, Walmart and TikTok Shop side by side, so you can see which channel is actually earning its attention.
Ad spend against a target
ACOS and TACOS tracked against the number we agreed, not a number chosen after the fact.
True margin after fees
Referral fees, fulfilment, storage, returns and freight all deducted before we call anything profit.
Revenue$184.2k▲ 18.4%
Units6,410▲ 12.1%
ACOS14.6%▼ 3.2pt
Margin27.9%▲ 2.4pt
Amazon68%
Shopify14%
Walmart11%
TikTok Shop7%
Illustrative view — the weekly report clients receive
What we do
Nine service lines,
Nine service lines,
one operating team.
Most sellers stall for one of three reasons: the wrong product, the wrong channel, or a company structure that can't hold the account. We work on all three.
◆AMZ / Private Label
Amazon Private Label
Your own brand, your own listing, your own margin. Product selection, packaging, listing copy, A+ content and the launch runway behind it.
⇄AMZ / Arbitrage
Amazon Arbitrage
Online and retail arbitrage run as a system: sourcing lists, ROI thresholds, prep routing and repricing rules instead of guesswork.
▣SHP / Storefront
Shopify Stores
A store you own outright — theme build, product architecture, checkout tuning, apps that earn their subscription and analytics you can read.
✦WMT / Marketplace
Walmart Marketplace
Seller approval, catalogue ingestion, WFS decisions and listing quality — on a marketplace with a fraction of Amazon's competition.
▶TTS / Live Commerce
TikTok Shop
Shop setup, catalogue sync, affiliate and creator seeding, plus the content cadence that makes live selling work rather than just exist.
◎SRC / Hunting
Product Hunting
Demand-tested shortlists with seasonality, competition and margin modelled in — and a written go or no-go before you commit capital.
⚓SRC / Supply
Sourcing & Suppliers
Factory verification, quotation comparison, sample rounds, quality inspection and freight terms agreed before the first purchase order.
§REG / Legal
Company & Trademark
US LLC and UK private limited formation, EIN and registered address, plus trademark filing that unlocks Amazon Brand Registry.
Brand registered
Buy Box won
Your product, listed properly
★★★★★4.7 · 1,284 ratings
$34.99$49.99−30%
In stock · Delivered in 2 days
Sold and dispatched by your registered company
Illustrative listing — not a real product
Listing quality
A listing is a
A listing is a
conversion machine.
Traffic is the expensive part. Most sellers buy it and then lose it on a page that doesn't answer the shopper's question. We build the page first.
Images that carry the pitch
Main image, scale shot, in-use, feature callouts and a comparison frame — because most shoppers never read the bullets.
Copy indexed for real searches
Title, bullets and backend terms built from the keywords buyers actually type, not the ones you'd hope for.
Price and Buy Box strategy
Repricing rules with a floor you set, so you compete without quietly selling at a loss.
Brand Registry protection
Once your trademark lands, A+ content, a storefront and the tools to remove hijackers.
Live commerce
On TikTok Shop, the
On TikTok Shop, the
ad is the shop.
Discovery, demonstration and checkout happen in one scroll. That rewards volume of content and a working affiliate programme far more than it rewards ad budget.
Shop setup and catalogue sync
Registration, category approval and products pushed live with compliant listings and correct shipping templates.
Creator seeding at scale
Outreach lists, sample dispatch and commission tiers structured so creators have a reason to post twice.
A live schedule you can keep
Session plans, pinned product rotation and offer timing — run consistently rather than once, hopefully.
Illustrative live session — not a real broadcast
How an engagement runs
Four stages. No mystery.
01
Consultation
A working call, not a pitch. We map your capital, your time, your target market and which channel actually suits them.
02
Structure
Entity, bank, tax registrations and marketplace accounts set up in the right order — so nothing gets suspended for a mismatch later.
03
Supply
Products chosen against real demand data, suppliers vetted, samples approved and landed cost signed off before the first purchase order.
04
Scale
Listings live, ads managed, inventory forecast and reporting sent on a fixed rhythm. You always know your numbers.
Choosing a channel
Which marketplace
Which marketplace
suits your money?
There is no best channel, only the one that matches your capital, your patience and your product. This is roughly how we frame the decision on the first call.
| Channel | Capital to start | Time to first sale | Competition | Best suited to |
|---|---|---|---|---|
| Amazon Arbitrage | Low | Days | High | Learning the mechanics with small, fast cycles |
| Amazon Wholesale | Medium | Weeks | High | Steady volume without building a brand |
| Amazon Private Label | High | Months | Medium | Building an asset with defensible margin |
| Shopify | Medium | Weeks | Traffic-dependent | Owning the customer and the data |
| Walmart Marketplace | Medium | Weeks | Low | Sellers already stocked and wanting a second channel |
| TikTok Shop | Low to medium | Days to weeks | Content-dependent | Visual, demonstrable products with impulse appeal |
General guidance — your figures are worked out properly on the call
Where we are
Five offices, five time zones.
Sourcing in India, entities in the US and UK, operations across the Gulf and the Caucasus. Someone on the team is awake when your marketplace is.
Udaipur, India
London, UK
New Jersey, USA
Baku, Azerbaijan
Dubai, UAE
Common questions
Asked on most first calls.
How much capital do I actually need to start?
It depends entirely on the channel. Arbitrage can start small because you buy stock in short cycles and recycle the cash quickly. Private label needs the most, since you are paying for inventory, packaging, samples and a launch before a single unit sells. Wholesale sits in between. On the call we work backwards from what you have rather than pushing you towards the model with the biggest fee.
Do I need a US LLC or UK Ltd company to sell?
Not always to open an account, but it changes what is possible. A registered company affects which payment providers and banks will work with you, how you are taxed, and whether you can file a trademark and enrol in Brand Registry. Setting it up before you scale is far cheaper than restructuring afterwards.
How long does trademark registration take?
Filing takes days. Examination and publication take months, and the exact timeline depends on the office and whether anything is queried. We handle the clearance search, the filing and any office actions, and tell you at the start what is realistic for your name and classes.
Who owns the accounts and the brand?
You do, without exception. The company, the marketplace accounts, the trademark, the supplier relationships and the data are all in your name. We work inside them as your team. If you stop working with us, nothing leaves with us.
Can you take over a store that already exists?
Yes, and it is a large part of what we do. We start with an audit of listings, pricing, ad spend, inventory and supply chain, then tell you which single constraint is actually holding growth back before we touch anything.
Do you guarantee results?
No, and be careful with anyone who does. Marketplace outcomes depend on product, capital, competition and timing. What we commit to is the work, the reporting rhythm and an honest read on whether a plan is realistic — including telling you when it isn't.
Free · 30 minutes · No obligation
Tell us where you're stuck.
Bring your budget, your target market and any account you already have. You'll leave the call with a channel recommendation and a realistic timeline — whether or not you work with us.
Services
Everything from the first supplier email to the trademark certificate.
Take one line or the whole stack. Most clients start with a single channel and add structure work once volume justifies it.
Group 01
Amazon
3 lines⬢Wholesale
Amazon Wholesale
Sell established, in-demand brands rather than building one from scratch.
- Brand and distributor outreach with approval templates
- Buy Box and profitability analysis before you order
- Prep centre coordination and FBA shipment plans
- Repricing strategy and inventory replenishment
◆Private Label
Amazon Private Label
Build an asset you own, with margin that isn't shared with fifteen other sellers.
- Product validation against demand and competition data
- Design, packaging and differentiation brief
- Listing copy, photography direction and A+ content
- Launch plan: PPC, review velocity, ranking targets
⇄Arbitrage
Online & Retail Arbitrage
The fastest way in, run with discipline so it stays profitable past month two.
- Daily sourcing lists filtered to your ROI floor
- Restriction and IP checks before purchase
- Prep, labelling and shipping workflow
- Cash-flow tracking so stock never traps capital
Group 02
Other channels
3 lines▣Shopify
Shopify
Your own storefront, where you keep the customer and the data.
- Theme build or custom design, mobile first
- Collection and product page architecture
- Checkout, shipping profiles and payment setup
- Email flows, analytics and conversion review
✦Walmart
Walmart Marketplace
Fewer sellers per listing, and a shopper who converts.
- Seller application and approval support
- Bulk catalogue upload and content quality scoring
- Walmart Fulfilment Services vs seller-fulfilled analysis
- Sponsored Products campaign management
▶TikTok Shop
TikTok Shop
Where discovery and checkout happen in the same swipe.
- Shop registration and product catalogue sync
- Affiliate programme setup and creator outreach
- Sample seeding and commission structuring
- Live selling schedule and content calendar
Group 03
Supply & structure
3 lines◎Product hunting
Product Hunting
A shortlist you can defend, not a hunch.
- Demand, seasonality and competition screening
- Margin modelling with fees, freight and returns included
- Patent and IP risk check
- Go / no-go recommendation in writing
⚓Sourcing
Sourcing & Suppliers
Vetted manufacturers, agreed terms, no surprises at the port.
- Supplier shortlisting and factory verification
- Quotation comparison and price negotiation
- Sample rounds and quality inspection
- Freight, Incoterms and customs coordination
§US LLC · UK Ltd
Company Formation
The legal base your marketplace accounts stand on.
- US LLC formation with EIN and registered agent
- UK private limited company incorporation
- Registered address, VAT and sales-tax guidance
- Business bank and payment gateway applications
Group 04
Protection & retainer
2 lines™USPTO · UKIPO
Trademark Registration
Protect the name, then use it to lock down your listings.
- Clearance search across USPTO and UKIPO
- Class selection and application filing
- Office action responses and progress tracking
- Amazon Brand Registry enrolment once granted
◈Managed
Full Account Management
Everything above, run as one retainer with a single point of contact.
- Multi-channel listing and inventory oversight
- Ad spend managed against agreed ACOS targets
- Supplier reorders and cash-flow planning
- Weekly reporting in plain language
How we work together
Three ways to engage.
Pricing depends on channel, scope and the state of the account, so we quote after the first call rather than publishing a number that would be wrong for most people.
Model 01
Project
Fixed scope · Fixed fee
One defined piece of work with a clear finish line — company formation, a trademark filing, a Shopify build or a product sourcing round. You know the cost before it starts.
Model 02
Setup & handover
Built with you · Then yours
We build the whole channel — entity, account, listings, supply — then train you or your team to run it and step back. Best if you want the skill in-house.
Model 03
Managed retainer
Monthly · Ongoing
We run the account day to day across every channel you sell on, with weekly reporting and a single point of contact. Best if you'd rather own the business than operate it.
Not sure which line you need?
That's what the first call is for.
Thirty minutes, no cost, no pressure. We'll tell you honestly if a channel isn't right for your budget.
About AZAI Enterprises
A consultancy built by operators, not lecturers.
AZAI Enterprises exists because too many sellers are sold a course when what they needed was a team. We work inside the account: the supplier calls, the shipment plans, the listing fixes, the filings.
We cover the full chain — company formation, trademark, sourcing, listing and channel management — so nothing gets dropped between three freelancers who never speak to each other. One team, one point of contact, one plan you can follow.
How we work
Four things we won't compromise on.
01
Numbers first
Every product and channel recommendation comes with landed cost, fees and a break-even figure. If the maths doesn't work, we say so.
02
Compliance early
Entity, tax and IP handled before scale, not after a suspension email. It is far cheaper in that order.
03
You own everything
Accounts, brand, supplier relationships and data stay in your name. We're a team you hire, not a partner you're stuck with.
04
Reporting on a rhythm
Fixed weekly updates in plain language — sales, spend, margin and what's next. No chasing for answers.
Who we work with
Three kinds of client.
A
First-time sellers
You have capital and time but no account, no company and no product. We build the whole thing with you and hand over the controls.
B
Stalled sellers
The store exists but growth flattened. We audit listings, ads, pricing and supply chain, then fix the constraint that's actually binding.
C
Expanding brands
Doing well on one channel and ready for the next — Walmart, TikTok Shop, or a UK entity to open the European market.
Global footprint
Five offices, five time zones.
Udaipur, India
London, UK
New Jersey, USA
Baku, Azerbaijan
Dubai, UAE
The vocabulary
Six numbers we watch
Six numbers we watch
on every account.
If any of these are new to you, that's fine — they're explained on the call rather than used to sound impressive.
Metric
Landed cost
What a unit truly costs by the time it reaches the warehouse — factory price, freight, duty and prep, not just the quote.
Metric
Contribution margin
What's left after referral fees, fulfilment, storage and returns. The only profit figure worth planning around.
Metric
ACOS & TACOS
Ad spend as a share of ad sales, and of total sales. The second one tells you whether ads are building anything.
Metric
Buy Box share
The percentage of the day your offer is the default one. On a shared listing, this is the whole game.
Metric
Sell-through rate
How fast stock moves relative to what's held. Slow sell-through quietly turns your cash into shelf space.
Metric
Days of cover
How long current inventory lasts at the current run rate — the number that decides when to reorder.
Start here
One call tells you more than a month of research.
We'll go through your situation properly and give you a straight answer on what's realistic.
Contact
Tell us what you're building.
Fill this in and we'll reply within one business day with two call times — or an honest note on why we're not the right fit.
Offices
Five offices, five time zones.
Whichever market you sell into, someone on the team is working while it's open.
India
Udaipur
Sourcing, product research and day-to-day operations.
United Kingdom
London
UK Ltd formation, UKIPO filings and European market entry.
United States
New Jersey
LLC formation, USPTO filings and Amazon US accounts.
Azerbaijan
Baku
Account management and client support.
United Arab Emirates
Dubai
Logistics coordination and Gulf market operations.
Hours
Monday – Saturday
09:00 – 19:00 local. Calls are booked in your time zone, not ours.